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Globalization of Business Schools: The Case of China
Ilan Alon
Rollins College, USA
John D. Van Fleet
Shanghai Jiao Tong University, China
Volume 4: 2009, pp. 103-118; ABSTRACT
In line with the private sector, the business schools of the world increasingly seek to develop their relationships with China, a region they perceive as not only a tremendous growth opportunity but also a critical focal point in the global business environment, and about which their students and faculty must develop expertise to remain competitive. The authors introduce the up- and down-side exposures of launching/operating either China-specific components of MBA programs or entire programs. They review five distinct avenues that business schools can employ to deepen their China-specific MBA relationships (outlining the advantages and disadvantages/risks in each), and they provide overall guidelines for increasing the potential for success – all based on a review of the literature, the authors’ own extensive China experiences, and select interviews with seasoned veterans of China’s degree-conferring business educational environment.
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ARTICLE REF.: JIBE4-0TSA1