Bringing the PRME into the International Business Classroom: An Experiential Exercise in Ethical Decision-Making in the New Zealand Context
Fiona Hurd and Swati Nagar
Auckland University of Technology, New Zealand
Volume 14: 2019, pp. 245-264; ABSTRACT
Examining and analysing confronting ethical decisions using a relativist framework, is a critical aspect of learning in the International Business classroom (IB classroom hereafter). The PRME is one such initiative that recognises the importance of universities (especially within business schools) as instrumental in influencing a change in the thought process of future business leaders, in turn, normalising ethical conduct within organisations. However, there is a lack of classroom case studies and activities which focus on bringing an ethical dimension to the IB classroom. Using the context of the ready-made garment industry, the aim of this paper is to present an experiential case study that facilitates the students to understand “real world” issues that MNEs often face when operating in a foreign market. The case in this paper presents four distinct phases, each serving a different purpose. In doing so, it encourages students to employ the PRME principles and examine the nature of corporate conduct in an international context.
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