“Be a Radio Jockey”: An Experiential Learning Assignment in a Cultural Communication Course
Payal Mehra
IIM Lucknow, India
Volume 10: 2015, pp. 217-232; ABSTRACT
Educators use experiential learning techniques in the classroom to assist students in the construction of knowledge and practice critical reflection. The current article describes an experiential activity, “Be a Radio Jockey”, in a cross cultural communication course in a business school against the backdrop of Bloom’s Taxonomy and Kolb’s Learning Cycle. Typical of a radio programme, it had to be innovative and light-hearted with nuggets of little known information about a culture. The activity was evaluated by an independent media expert and the instructor. The activity demonstrated that abstract, vague and complex concepts (such as culture and communication) can also be adequately dealt with within the confines of a classroom, provided that the instructor has planned the activity thoroughly.
ORDER ARTICLE PERMISSIONS/REPRINTS/OFFPRINTS
To order permissions to include this article in textbooks, edited volumes, course booklets, online/digital course packs, etc., and/or to order multiple individual hard copies for classroom use, please use the appropriate form available on the Order Forms page or alternatively, contact the Publishing Editor pneilson@neilsonjournals.com directly.
