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Ethical Crossroads: How Far to Go to Make a World of Difference?
Francesc Relano
ICN Business School, France
Volume 21: 2024 pp. 00-00: ABSTRACT
This case study presents a fictitious scenario designed to facilitate reflection on ethical
dilemmas at the intersection of professional finance and personal morality. It follows Jean, a highachieving finance professional, whose career success leads him to question the ethical implications
and social value of his work. As Jean’s dissatisfaction grows, he becomes interested in addressing
global issues, such as world hunger, ultimately leading him to a moral crossroads. The case explores
four potential ethical paths Jean could take, each with its own consequences. Through Jean’s
journey, students are encouraged to explore ethical decision-making frameworks, reflect on the
influence of personal values in shaping choices, and consider the broader implications of their
decisions, both within and beyond professional contexts. This case is designed for graduate students
in business ethics, finance, and management, offering insights into the multifaceted nature of
decision-making.
Keywords: ethical dilemmas, decision-making, ethical theories.